came and went - and what a month it was! While the world swirled in summer chaos, beach plans, and long road trips, we and our incredible community made one very intentional decision - to go plastic-free.

And not just any kind of plastic-free. This July, we teamed up with you to swap out single-use plastics for sustainable bamboo-based alternatives, and the results were nothing short of inspiring. 

Bamboo, Not Plastic – The Power of the Swap

From bamboo toothbrushes replacing their nylon-laden cousins to sleek bamboo cutlery sliding into lunch bags instead of disposable forks, you embraced the change. Whether it was our bathroom, kitchen, or travel bag, we found a way to cut plastic and bring in nature’s most renewable superstar - bamboo.

We’re not just talking about small steps. Over the course of the month -

• 8,600+ plastic products were swapped for bamboo-based alternatives through our store.
• That’s equivalent to removing around 21,500 plastic goods from the planet - and yes, they do add up! 

One customer, Maya from Rajkot, told us - 

“I started with just a bamboo toothbrush and ended up converting my whole bathroom drawer. It’s weirdly addictive once you see how easy and elegant bamboo makes things!”

Planting the Future – One Seed at a Time

Now here’s the part we’re especially excited about - Every single order in July came with Zinnia seeds, and the potential to green a corner of the earth.

And you didn’t just keep them in drawers. 

• Over 4,200 seed packets were planted by our community (based on the photos and updates you tagged us in -  keep them coming!). 
• That’s the beginning of thousands of plants growing in home gardens, balconies, and community plots.

We’re not just dreaming of a plastic-free future -  we’re growing it. Literally. 

Why It Matters (And Why You Should Keep Going)

Sure, Plastic-Free July is technically “just one month,” but the impact you’ve created will stretch far beyond that.

• Bamboo grows up to 3 feet a day and absorbs 5X more carbon dioxide than similar plants under optimal conditions.  
• Each bamboo swap reduces microplastic pollution, especially in oceans where marine life often mistake plastic for food.
• Seeds you planted this month will help combat deforestation and support local biodiversity.
  
  

Small action, massive ripple. Swapping one plastic item today? You’re helping protect ecosystems for decades. 

What’s Next? Let’s Keep the Momentum

Plastic-Free July might be getting over, but the movement doesn’t need to stop. If anything, this month showed us how possible (and stylish) sustainable living can be.

Here’s how you can keep the momentum - 

• Start a swap challenge with a friend: one plastic item per week.
• Share your bamboo journey with your community – tag us, and we might feature your story!
• Plant those seeds if you haven’t already (and if you did – how about a second round?)
  
  

And yes, we’ll keep sending seeds with select orders - because honestly, who doesn’t love a surprise packet of future forest in their mailbox?

In Your Hands Is A Greener Future

Plastic-Free July was never about perfection. It was about progress - and wow, did we make it together! You chose better materials, smarter habits, and a greener lifestyle. And we’re so proud to have been on this journey with you.

So here’s to you - The swappers, the seed planters, the eco-champions. Let’s keep growing, swapping, and thriving - one bamboo brush, one kitchen towel, one seed, one change at a time.

Until next July - or maybe just tomorrow?